Are Animated Videos Appropriate for Your Business?
When you think of animated videos, you think of what your children watch on television or perhaps your favorite cartoon humor. You may not relate that…
February 28, 2026
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The B2B Video Production Blog
Practical notes on B2B video production — marketing, recruitment, training, animation, and how to work with a production company without the usual mess.
The Case for Using Buyer Personas to Increase Sales
Who is your buyer? With video marketing becoming more prevalent and effective in terms of marketing, companies must pay closer attention to who they are…
February 4, 2026
Lesser Known Tips to Create the Best Video Content Marketing Campaign
So you already know the kind of value a video content marketing campaign can add to your business. Well then, you have taken the first step towards…
January 29, 2026
The Importance of a Great Script
Louisa May Alcott wrote in her novel Little Women that, "[she liked] good strong words that mean something…" Indeed there are some words that instantly…
January 4, 2026
Advantages of a Video that Combines Live-Action and Animation
One of the most common questions when making an explainer or informational marketing video is whether it should be a live-action or an animation film.…
December 28, 2025
5 Ways Stock Footage Can take Your Video to The Next Level
Have you thought about using stock footage in your next video? For most businesses, the need to access and create brand new, custom video is ideal. Having…
December 19, 2025
Video for Business: The Realtor
As a real estate agent, your biggest hurdle is communicating the benefits of a specific home to a specific person or family. No matter how crafty your…
December 18, 2025
6 Reasons Video Should be the Star Of Your Content Calendar
When it comes to capturing your audience, focus on video. It should be a key component of your content marketing. It makes sense to do so since YouTube is…
November 19, 2025
Tips for Choosing the Best Video Length
Choosing the best length for your video isn't always easy to do. You may have a lot to say, or you may be wondering what you will say to fill up open…
November 14, 2025
How to Efficiently Create and use an Instructional Product Video
Video training is essential for many purposes. The product instructional videos are necessary for getting new employees up to speed and making your…
November 9, 2025
Should you Shoot a Company Video in 4K?
4K videos need a lot of storage space since they are larger than 1080p. A single minute 1080p footage at the standard 30 frames per second needs 130MB. On…
November 2, 2025
<h3>Need A Good Quality Video? Get the Script Right.</h3>
No matter what the self-proclaimed experts tell you, the script is the king of a video, not the video quality. While a good video quality is simply…
October 31, 2025