The Number One Thing You Should Determine Before Creating a Video
Most marketers and companies know that it is essential to have video as a core component of your campaigns. It is an important part of building your…
July 2, 2025
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The B2B Video Production Blog
Practical notes on B2B video production — marketing, recruitment, training, animation, and how to work with a production company without the usual mess.
Top 8 Video Faux Pas Your Business Can't Afford to Make
When making videos to promote your business, there are plenty of things you need to do from ensuring proper lighting to creating a strong story. Yet,…
June 17, 2025
Types of videos you should post on social media to boost engagement
Using videos as a marketing tool is a great way to drive sales or bring awareness to your brand. Videos send a clear message to your target audience while…
June 9, 2025
Why Your Business Needs Personalized Video Content
As a business owner, you know your company is unique. It stands out and does something the competition does not. How do your customers know this? Many…
June 3, 2025
If and When to Switch from Online to TV Advertising
Television advertisement is what most people think of when they think of successful marketing, so when should you make the switch from online…
May 25, 2025
Pros and cons of 35mm film photography
Vintage 35mm film photography has gained a lot of popularity in the last few years. Film cameras capture really unique pictures, but it’s good to know…
May 18, 2025
Three Basics for Creating a Great Video
Video marketing is a fun and effective way to engage your target market and spread your brand's message, all while creating content that is highly…
May 14, 2025
Types of Video and Which is Best for Your Business
It would look a little bit silly if a prestigious law firm with a target audience of seniors over the age of 65 came out with a trendy vine video. Do you…
May 11, 2025
The Science of Binge Watching
Binge-watching, or the act of watching two, three, or more videos or pieces of content in one sitting, has become commonplace in today's culture. This…
April 23, 2025
How to use video in an office environment
Recruitment if your company is looking for a way to improve its recruiting brand and advance the candidate quality, it has to consider the integration of…
April 20, 2025
Why Your Business Needs to Caption Online Videos
Do captions really matter? In video posted on your website, it can be one of the most valuable steps you take to ensure you are communicating with your…
March 25, 2025
The 10 Biggest Mistakes to Avoid When Purchasing Explainer Videos
Explainer videos are becoming one of the best, most sought after tools for today's marketing. That's because, when done well, they are one of the best…
March 7, 2025