The Science of Video
Whether it is in advertising, blog posts, or the news, video is increasingly present on the internet. While improvements in technology partially explain…
December 24, 2025
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The B2B Video Production Blog
Practical notes on B2B video production — marketing, recruitment, training, animation, and how to work with a production company without the usual mess.
Why Aerial? Why Not?
Kicker owns custom-made “flying cameras.” Our drones are equipped with cameras for HD video and high resolution photography and offer intimate footage 5…
December 15, 2025
Using Video for Demand Generation
[caption id="attachment_5636" align="alignnone" width="1024"] Leveraging video in B2B to drive new business is key.[/caption] The power of video for B2B…
December 14, 2025
How to make product placements in your videos
Product placement has existed since the dawn of time: whether in a video, a movie or a TV series, product placement is a common practice that has recently…
December 14, 2025
Successful Video Marketing for Non-Profits
Studies have shown that video traffic accounts for approximately two-thirds of the total consumer Internet traffic. It is estimated that in 3 years 79…
December 7, 2025
10 Fail-Proof Youtube Marketing Tips
Recent studies predict that worldwide internet traffic from videos will account for 80 percent of all internet traffic by 2019. According to Youtube's own…
December 3, 2025
How to enhance your personal branding during a videoconference ?
Since the emergence of various communication tools that allow us to communicate remotely, and even more so since the covid19 pandemic that forced us to…
December 2, 2025
The Pervasiveness and Growth of Video
What is the second-most viewed website in the world? YouTube! It currently attracts more than one billion unique viewers each month. Only Facebook gets…
December 2, 2025
Strategies for Generating and Nurturing Leads Through Video
Lead nurturing, the process of taking a fresh lead and turning to a buying process over various connection points is one of the most important parts of…
November 27, 2025
How Much Will My Promo Video Cost?
One of the most common questions asked about promo videos is about the cost. Many times, businesses don't fully grasp what goes into the process and other…
November 26, 2025
Turn your Target Audience into Event Attendees Through Video Promotion
Videos have become effective ways of marketing products and businesses. Also, videos are excellent event promotion strategies thus guarantee increased…
November 23, 2025
8 Creative Ways Your Business Can Use Video
Video has become a powerful advertising tool, effectively building trust, appealing to mobile users and desktop users, and showing a great ROI. Regardless…
November 20, 2025