Interactive explainers: boost B2B engagement by 44%
Learn what interactive explainers are, how they increase B2B engagement by up to 44%, and how to use them across your marketing funnel for better results.
June 15, 2025
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The B2B Video Production Blog
Practical notes on B2B video production — marketing, recruitment, training, animation, and how to work with a production company without the usual mess.
How lighting transforms B2B video engagement and results
Learn how professional lighting boosts B2B video conversions by up to 80%, builds viewer trust, and reduces drop-off with proven setup strategies.
June 12, 2025
B2B Educational Video Ideas: 93% Report Positive ROI
Discover the best educational video content ideas for B2B marketing leaders. Compare formats, get expert tips, and build a strategy that drives measurable ROI.
June 11, 2025
Multilingual B2B Video: 49% Faster Revenue Growth
Learn how multilingual B2B video drives 49% faster revenue growth, higher adoption, and stronger global engagement. Discover proven strategies and workflows.
June 5, 2025
Why Your Business Needs Personalized Video Content
As a business owner, you know your company is unique. It stands out and does something the competition does not. How do your customers know this? Many…
June 3, 2025
Short-form explainer videos: 2.5x more B2B engagement
Short-form explainer videos generate 2.5x more engagement in B2B. Learn the data, best practices, and funnel strategy to maximize your video marketing ROI.
June 2, 2025
Corporate video localization: definition, strategy, and ROI
Learn what corporate video localization is, why it drives up to 215% more engagement, and how to measure ROI across global markets with a proven strategy.
June 1, 2025
B2B event video formats: boost engagement & ROI
Discover the top B2B event video formats, production workflows, and channel strategies to maximize engagement and ROI from every event shoot.
May 29, 2025
When To Make Your Production Company Take the Lead
You have this great idea for a production. You bring it to your boss, they like it. You chart the project plan, got a budget, contacted some production…
May 28, 2025
3 New Ways to Improve Sales with Video
Can video enhance your sales efforts? With the right tools and resources, you'll find video can help to minimize at least some of your workload as a sales…
May 21, 2025
B2B video compliance guide for legal teams: 2026
Learn how compliance officers and legal teams can navigate B2B video regulations, from FTC rules to GDPR, with practical frameworks and actionable checklists.
May 20, 2025
How to optimize video messaging for B2B engagement
Learn how to optimize B2B video messaging with proven strategies for personalization, platform selection, and ROI measurement to drive higher engagement and results.
May 19, 2025