Advantages of a Video that Combines Live-Action and Animation
One of the most common questions when making an explainer or informational marketing video is whether it should be a live-action or an animation film.…
December 28, 2025
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The B2B Video Production Blog
Practical notes on B2B video production — marketing, recruitment, training, animation, and how to work with a production company without the usual mess.
How to use After Effects for your videos?
For those of you who are used to using the Adobe suite, you've probably heard of the After Effect software, which allows you to add special effects to…
December 28, 2025
How to use After Effects for your videos?
For those of you who are used to using the Adobe suite, you've probably heard of the After Effect software, which allows you to add special effects to…
December 28, 2025
The Top 3 Ways to Optimize Your Video for Search Engines
You know the value and importance of using video in marketing campaigns, even those that are done nearly solely online. But, how do you get the search…
December 27, 2025
Tips for Directing Non-Actors in Your Next Video
It’s quite common for businesses to create videos using people who have little to no acting experience. And, that’s a good thing. It presents an…
December 26, 2025
Employee Onboarding Video Explained: Impact on Engagement
Employee onboarding video explained for marketing pros: core purpose, video types, best practices, compliance, and common pitfalls in US workplaces.
December 26, 2025
7 Must-Have Corporate Video Tips for Marketing Success
Learn 7 must-have corporate video tips every marketing and communications manager needs. Enhance your videos with expert, actionable advice for real results.
December 25, 2025
The Science of Video
Whether it is in advertising, blog posts, or the news, video is increasingly present on the internet. While improvements in technology partially explain…
December 24, 2025
Video Production Terminology: Essential Insights for Marketers
Video production terminology made clear—from pre-production phases to technical jargon, crew roles, and critical legal considerations for U.S. marketers.
December 24, 2025
7 Essential Types of Video Content for Business Success
Discover 7 key types of video content for business that help marketing professionals engage audiences and drive measurable results. Learn actionable tips today.
December 23, 2025
Which Video Style is Best for My Business?
Selecting the right type of video for your business is a big deal. Video needs to reach the audience in the best manner possible, creating an opportunity…
December 23, 2025
7 Powerful Examples of Video Marketing for B2B Growth
Discover 7 engaging examples of video marketing that B2B marketers can use to boost engagement and brand authority. Practical tips for marketing leaders inside.
December 22, 2025