Explainer Video Best Practices: Complete Essential Guide
Comprehensive guide to explainer video best practices for B2B marketers: scripting tips, visual styles, mobile optimization, CTAs, accessibility, branding consistency.
December 2, 2025
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The B2B Video Production Blog
Practical notes on B2B video production — marketing, recruitment, training, animation, and how to work with a production company without the usual mess.
Why Your Business Needs Video for Internal Communication
You may think of video as something to invest in for your customers or even to showcase your company to brand partners, investors, and the media in…
December 2, 2025
The Essential Guide to Explainer Videos in B2B
Explainer videos in B2B: comprehensive guide covering benefits, content types, best practices, buyer journey roles, and ROI strategies for marketers.
December 1, 2025
Emulate the Big Brands to Hook Viewers with Well-Balanced Emotional Content
Pure, true, and genuine emotions and feelings are the factors that will make your videos, content marketing, and online presence to stand out. Outstanding…
November 30, 2025
Using Copyrighted Music in Your Online Videos: What You Need to Know
What music do you plan to use in your next promotional video? Perhaps you heard a song on the radio that was perfect for your next ad campaign. Or, you…
November 28, 2025
Optimize Video Content Workflow for B2B Marketing Success
Learn a step-by-step video content workflow to streamline B2B marketing, from concept to delivery. Ensure quality and alignment with business goals.
November 28, 2025
Strategies for Generating and Nurturing Leads Through Video
Lead nurturing, the process of taking a fresh lead and turning to a buying process over various connection points is one of the most important parts of…
November 27, 2025
How Much Will My Promo Video Cost?
One of the most common questions asked about promo videos is about the cost. Many times, businesses don't fully grasp what goes into the process and other…
November 26, 2025
What Is Corporate Animation? Complete Breakdown for 2024
Corporate animation explained for businesses: key types, production process, strategic marketing uses, costs, and pitfalls in this comprehensive guide.
November 26, 2025
15 Ways to Spice Up Your Sales Videos
Do you need to create more interesting sales videos? Perhaps you are not getting the results you want and need? These 15 tips can help you to get some new…
November 25, 2025
What Is Video Marketing? Complete Overview for 2025
What is video marketing? This comprehensive guide explains types, strategies, benefits, and key challenges for marketing professionals in 2025.
November 25, 2025
What Is Brand Video? Complete Guide for Marketers
Brand video explained for marketers: discover types, core features, production best practices, key mistakes, and measuring success in our comprehensive guide.
November 24, 2025