How lighting transforms B2B video engagement and results
Learn how professional lighting boosts B2B video conversions by up to 80%, builds viewer trust, and reduces drop-off with proven setup strategies.
June 12, 2025
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The B2B Video Production Blog
Practical notes on B2B video production — marketing, recruitment, training, animation, and how to work with a production company without the usual mess.
B2B Educational Video Ideas: 93% Report Positive ROI
Discover the best educational video content ideas for B2B marketing leaders. Compare formats, get expert tips, and build a strategy that drives measurable ROI.
June 11, 2025
Types of videos you should post on social media to boost engagement
Using videos as a marketing tool is a great way to drive sales or bring awareness to your brand. Videos send a clear message to your target audience while…
June 9, 2025
Video and Virtual Healthcare
During a doctor’s appointment, it works best if the doctor can examine the patient in person to determine the causes of the symptoms. However, in a world…
June 8, 2025
How to Wow with 360 Videos
Let’s face it – with dozens of different forms of media competing for our attention, a boring PowerPoint presentation or underwhelming website isn’t go to…
June 7, 2025
Top Reasons To Use Video on Your Website
Video is not only a marketing tool for television, the use of video advertising is now taking over the web. The reasons to use video on your website are…
June 6, 2025
Multilingual B2B Video: 49% Faster Revenue Growth
Learn how multilingual B2B video drives 49% faster revenue growth, higher adoption, and stronger global engagement. Discover proven strategies and workflows.
June 5, 2025
5 Ways Virtual Reality Videos Can Impact Your Business
Virtual reality videos are one of the most cutting edge types of tools available today for businesses looking to reach a larger audience in new ways. It…
June 5, 2025
How to Market Video Like a Fortune 500 Company
Online videos have been steadily replacing television as the way people get any kind of information, including basic information about businesses. If used…
June 4, 2025
Why Your Business Needs Personalized Video Content
As a business owner, you know your company is unique. It stands out and does something the competition does not. How do your customers know this? Many…
June 3, 2025
Short-form explainer videos: 2.5x more B2B engagement
Short-form explainer videos generate 2.5x more engagement in B2B. Learn the data, best practices, and funnel strategy to maximize your video marketing ROI.
June 2, 2025
A guide to choosing the best projector for a home cinema
Searching for the perfect projector for a home cinema? Many options are on the market and it can get tricky to know exactly what you need. Many features…
June 1, 2025