6 Tips for Nailing the Perfect Video Intro
You have seconds to grab the attention of someone watching your video. What do you say? What do you show? It is in these first seconds – under about the…
October 16, 2025
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The B2B Video Production Blog
Practical notes on B2B video production — marketing, recruitment, training, animation, and how to work with a production company without the usual mess.
Steps to Creating a Motion Graphic or Animated Video
A motion graphic is an animated graphic or video that actively tells a story. To create an engaging and compelling motion graphic, certain steps must be…
October 13, 2025
Industry Tips for Online Video Success
As the world slowly yet steadfastly makes its transition from the written word to video, marketers have latched on and fastened their seat belts for a…
October 11, 2025
The #1 Key Ingredient to Creating Successful Videos
What are some of the most memorable videos you remember throughout your lifetime? You may be focused specifically on Super Bowl ads. They definitely…
October 10, 2025
The Top 10 Benefits of Producing a Video for Your Business
You've probably seen the stats - people are watching over a billion hours of online video per day, etc etc etc. Face it, online video content is…
October 9, 2025
A guide: Learning the basics on Lightroom
Every photographer understands the importance of good photo editing. The best part about Lightroom is that you can easily obtain the colour appearance you…
October 8, 2025
Over 1 million views for a Cenovus Energy video in a few days. How?
What makes videos go viral online? It’s one of the biggest questions in marketing. Is there a magic formula? Here’s an even more challenging question: How…
October 2, 2025
Video for Business: The Car Dealership
Car dealerships have a difficult job to do. You have to market your vehicle to a very local audience and get them to come to your location. There are many…
October 2, 2025
3 tips to achieve great lighting for product photography
Getting good lighting is probably the hardest and most important part when doing product photography. When shooting product photography, you want to have…
October 1, 2025
The Top 4 Messages you Should Replace with Video
You have a lot to communicate in your next blog or directly to your customers. It seems like a good idea to write a nice article or blog about it. They'll…
October 1, 2025
Biggest Video Blunders and How to Avoid Them
Making videos is essential for any business that wants to engage its customers online. Since YouTube came into existence ten years ago, businesses have…
September 28, 2025
Ending Your Videos with a Strong CTA
The call to action (CTA) of your videos is nothing to overlook. It ultimately takes your viewer from a bystander to taking action in your product or…
September 24, 2025