Great corporate storytelling
How do you explain the value of your product or service in a way that really touches your audience? Watch this terrific piece from Google.... a…
January 7, 2026
Blog
The B2B Video Production Blog
Practical notes on B2B video production — marketing, recruitment, training, animation, and how to work with a production company without the usual mess.
Why Invest In Video Marketing: Business Impact Explained
Why invest in video marketing — understand its ROI, types of B2B videos, cost benefits, AI tools, engagement & SEO impact for marketing leaders.
January 6, 2026
The Importance of a Great Script
Louisa May Alcott wrote in her novel Little Women that, "[she liked] good strong words that mean something…" Indeed there are some words that instantly…
January 4, 2026
2017’s Top 3 Video Marketing Trends
The Biggest Video Marketing Trends of 2017: Are You Ready? The utilization of video in social media has grown to incredible numbers. In fact, customers…
January 3, 2026
Why Video Marketing Matters for B2B Success
Why video marketing matters: Explore core principles, key formats, buyer engagement benefits, ROI, common pitfalls, and best practice for B2B brands.
January 2, 2026
Using SMART Goals to Create Your Next Video
A great video is one that stands out in the crowd. It tells a story that is compelling, unique, and most importantly, has a purpose. That purpose can be…
January 2, 2026
Explaining Explainer Videos
What Are Explainer Videos? The purpose of this blog is to explain explainer videos. I'm already at a disadvantage. For, if this were an actual explainer…
January 1, 2026
Boost Your Business with Livestreaming
You have seen people "going live" on social media before. It looks interesting and you like to find out what they have to say. However, you may be unsure…
December 31, 2025
How to Script Business Videos for Maximum Impact
Discover how to script business videos with a proven, step-by-step method. Learn to create engaging scripts that drive clear, compelling results for your brand.
December 31, 2025
Why Video is a MUST for Your Brand
Traditional marketing and written social media posts can only take your brand so far online. If you really want to resonate with your customers, you need…
December 30, 2025
Client Testimonial Videos: Why They Matter to B2B Marketers
Client testimonial videos build trust, showcase real ROI, improve engagement and conversions, and speed buying decisions—covering types, production tips, and best uses.
December 30, 2025
Branded Content Video: Why It Matters for Marketers
Branded content video delivers authentic brand storytelling—learn what it is, key types like narrative and explainer, examples, benefits, and legal considerations.
December 29, 2025