Business is always evolving, and social media is becoming one of the most efficient ways to get your business out there. Everyone is using social media like Facebook and Twitter. Being able to capitalize on these platforms is an excellent way to get in touch with consumers. This allows your business to be only a click away, giving people the opportunity to share what you have to offer with others. Today we’ll be looking at several social media platforms that will help give your business that edge.
Facebook has become one of the most popular social media websites these days. All your friends and their mothers have an account, constantly checking the site daily for updates. Companies are able to have their own profile page, making it ideal for anyone already using the site to have quick access to the information they need in order to get educated on your business. With features such as the “like” button, consumers are capable of showing support for what you have to offer. This show of support then becomes readily available for everyone on their friends list to see. You can engage consumers with text, video and audio, making it one of the most efficient ways to get your business out there.
Twitter is largely text based, restricting each update to a maximum of 140 characters. You can also post links which can direct people to your website, videos, and pictures. Once again, people are capable of signing up to your feed, and receiving up to date information on your company. If ever you launch a new product or service, people will see an update on their live feed. Not only are they able to see it, but they will be able to share it with their friends expanding on the reach of your business. It’s a relatively inexpensive way to get the word out there along with being rather efficient as Twitter is on the leading edge of social media.
One of the newest applications for social media, and a multimedia based platform with which you can reach out to new clients. These days, over 71% of the largest brands are using Instagram as a marketing tool, confirmed by a study done by Simply Measured. Instagram is currently capable of taking on videos along with other media. With more people using the application, it’s always good to stay on the cutting edge of things and grow along with your customers. With its tight knit integration of Facebook, Instagram is a great way to keep up with the times and cover all your bases.
All these social media platforms help you reach out to a larger audience, and get you access to an even larger customer base. A video that can appeal to every person out there is a great idea, as it has been proven to be one of the best ways to market your services. So spread the word and reach out to a larger audience. Contact us today to see how we can help you promote your business through video and social media.